Understanding User Behavior in Social Media Using a Hierarchical Visualization.
Érick López-OrnelasRocío Abascal-MenaPublished in: HCI (39) (2022)
Keyphrases
- user behavior
- social media
- social networking
- user preferences
- user interaction
- user experience
- user actions
- online advertising
- data analysis
- user browsing
- user activity
- implicit feedback
- individual user
- expert systems
- log analysis
- user clicks
- click models
- user behavior patterns
- search sessions
- behavioral patterns
- user activities
- website