Twitter Adoption and Use by SMEs: An Empirical Study.
Samuel Fosso WambaLemuria D. CarterPublished in: HICSS (2013)
Keyphrases
- small and medium sized enterprises
- social media
- electronic commerce
- technological innovation
- micro blogging
- social networks
- information technology
- online social networks
- social networking
- information and communication technologies
- information diffusion
- knowledge management
- user generated content
- hot topics
- small and medium enterprises
- microblog posts
- topic detection
- technology adoption
- emerging topics
- social networking sites
- genetic algorithm
- social web
- e government
- widespread adoption
- case study
- electronic data interchange