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Empowering CRM Through Business Intelligence Applications: A Study in the Telecommunications Sector.

Mohamed Al-ZadjaliKamla Ali Al-Busaidi
Published in: Int. J. Knowl. Manag. (2018)
Keyphrases
  • empirical studies
  • data sets
  • databases
  • experimental study
  • theoretical framework
  • real time
  • feature selection
  • decision making
  • website
  • statistical analysis
  • study proposes