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Social influence and dynamic demand for new products.
Monica-Gabriela Cojocaru
Henry Thille
Edward W. Thommes
Dominic Nelson
Scott Greenhalgh
Published in:
Environ. Model. Softw. (2013)
Keyphrases
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social influence
social interaction
social networks
customer demand
social relations
online social
market share
viral marketing
learning process
network structure
online communities
lead time
social relationships
production cost
social psychology
influence propagation