Increasing Libraries' Content Findability on the Web with Search Engine Optimization.
Daniel OnaifoDiane RasmussenPublished in: Libr. Hi Tech (2013)
Keyphrases
- search engine optimization
- search engine marketing
- web development
- web content
- online resources
- business owners
- search engine
- user generated content
- web documents
- website
- major search engines
- web applications
- user experience
- multimedia
- content management
- digital collections
- page rank
- digital libraries
- internet marketing
- web search
- long tail
- end users
- database driven
- web mining
- online marketing
- web pages
- link analysis
- web search engines
- development tools
- marketing strategies
- metadata
- step by step guide
- seo made simple