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Determining Success for Different Website Goals.

L. Christian SchauppWeiguo FanFrance Bélanger
Published in: HICSS (2006)
Keyphrases
  • website
  • web pages
  • artificial intelligence
  • web users
  • website design
  • case study
  • web usage mining
  • software development
  • user behavior
  • return on investment
  • web navigation
  • search engine marketing