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Direct selling, agent selling, or dual-format selling: Electronic channel configuration considering channel competition and platform service.

Cuihua ZhangYanting LiYong Ma
Published in: Comput. Ind. Eng. (2021)
Keyphrases
  • web services
  • multi agent
  • intelligent agents
  • multi channel
  • real time
  • decision making
  • end users
  • marketing strategies
  • metadata
  • mobile agents
  • communication channels
  • multiple agents