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Virtual Influencers in Online Social Media.
Mauro Conti
Jenil Gathani
Pier Paolo Tricomi
Published in:
IEEE Commun. Mag. (2022)
Keyphrases
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online social media
social media
online social networks
virtual environment
user generated content
virtual world
virtual reality
social networks
augmented reality
viral marketing
social influence
social capital
website
virtual laboratory