Sign in
The influence of social network communication on the buying behavior of Cameroonian consumers on social e-commerce platforms.
Jean Robert Kala Kamdjoug
Published in:
J. Enterp. Inf. Manag. (2023)
Keyphrases
</>
personality traits
social interaction
social networks
social media
social influence
social behavior
network communication
databases
database systems
distributed databases
online stores
social factors