Predicting conversions in display advertising based on URL embeddings.

Yang Qiu Nikolaos Tziortziotis Martial Hue Michalis Vazirgiannis

Published in: CoRR (2020)

Keyphrases

display advertising
web pages
online advertising
website
advertising campaigns
keywords
search advertising
vector space
manifold learning
distance measure
web documents
search engine
euclidean space
dimensionality reduction
contextual advertising
information retrieval systems
low dimensional
hilbert space