The Impact of Prior Experience on Customers Using a Mixed-Reality Shopping Assistant.

Gabriele Obermeier Shubham Jain Andreas Auinger Dirk Werth

Published in: AMCIS (2021)

Keyphrases

mixed reality
augmented reality
virtual world
distance learning
internet shopping
intelligent environments
remote laboratories
computer generated imagery
digital museum
customer satisfaction
online shopping
online stores
purchasing behavior
point of sale
real environment
e learning
user experience
active learning