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Use of Web 2.0 Technology to Enhance Customer Relationships.
Christian Wagner
Andrea Back
Wolfgang König
Elke Keller
Published in:
PACIS (2008)
Keyphrases
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web technologies
web based learning
world wide
electronic commerce
rapid development
educational technology
service systems
web content
case study
web services
object oriented
artificial intelligence
machine learning
customer satisfaction
customer service
web enabled
real world