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Cultural differences in processing online customer reviews: holistic versus analytic thinkers.
Benedikt M. Brand
Cristopher Siegfried Kopplin
Theresa Maria Rausch
Published in:
Electron. Mark. (2022)
Keyphrases
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cultural differences
customer reviews
cross cultural
real time
product reviews
opinion mining
online product reviews
customer satisfaction
positive or negative
product features
databases
learning algorithm
information systems
web services
user generated content
sentiment classification