Relationship Development Process in Brand Community: From the consumer-consumer-company triad perspective.
Miri ChungSeung Kyoon ShinPublished in: AMCIS (2011)
Keyphrases
- development process
- case study
- software engineering
- application development
- electronic commerce
- metamodel
- systems development
- development team
- agent oriented
- software quality
- life cycle
- software projects
- design process
- development environment
- online shopping
- software development
- product development
- development effort
- development projects
- development processes
- functional requirements
- database systems
- requirements elicitation
- database