Near-Optimal Online Knapsack Strategy for Real-Time Bidding in Internet Advertising.

Jonathan Amar Nicholas Renegar Haihao Lu

Published in: CoRR (2018)

Keyphrases

real time
internet advertising
online advertising
banner ads
mobile advertising
knapsack problem
vision system
online learning
low cost
upper bound
optimal solution
control system
hong kong
dynamic programming
optimal strategy
website
decision making
data mining