Buy Online, Trust Local - The Use of Regional Imagery on Web Interfaces and its Effect on User Behavior.
Tobias MenzelTimm TeubnerPublished in: Wirtschaftsinformatik (2021)
Keyphrases
- user behavior
- user sessions
- log analysis
- user activities
- user experience
- online advertising
- user browsing
- browsing behavior
- web browsing
- user interests
- user intention
- user interaction
- website
- individual user
- social networking
- user intent
- user preferences
- web mining
- web usage
- web usage mining
- user actions
- web users
- social networking sites
- user activity
- user behaviour
- online communities
- behavioral patterns
- web pages
- user interface
- click logs
- user search behavior
- implicit feedback
- web content
- web documents
- web data
- end users
- information sources
- click models