How does service price influence patients' decisions? An examination of the free-market pricing mechanism in online health communities.
Hong WuZhaohua DengBin WangSumeet GuptaPublished in: Electron. Mark. (2021)
Keyphrases
- pricing mechanism
- pricing model
- decision making
- health records
- strategic decisions
- health care
- online communities
- health care services
- supply chain management
- medical care
- supply chain
- network effects
- chronic disease
- social influence
- online services
- decision makers
- virtual communities
- home care
- real time
- cardiovascular disease
- quality of service
- service providers
- online markets
- patient care
- electronic markets
- service quality
- web services
- stock market