Evaluating cross-selling opportunities with recurrent neural networks on retail marketing.
Ibrahim Erdem KalkanCenk SahinPublished in: Neural Comput. Appl. (2023)
Keyphrases
- cross selling
- recurrent neural networks
- data mining
- feed forward
- neural network
- recurrent networks
- commercial data mining
- neural model
- reservoir computing
- echo state networks
- artificial neural networks
- cascade correlation
- call center
- artificial intelligence
- customer segmentation
- real world
- decision trees
- website
- information systems
- machine learning
- nonlinear dynamic systems