An Empirical Study on Optimal the Allocations in Advertising and Operation Innovation on Supply Chain Alliance for Complex Data Analysis.
Jiangtao WangJian-Jun YuYu-Hsi YuanSang-Bing TsaiShu-Fen ZhangPublished in: Wirel. Commun. Mob. Comput. (2021)
Keyphrases
- supply chain
- data analysis
- supply chain management
- uncertain demand
- revenue sharing
- bullwhip effect
- inventory management
- economic order quantity
- joint replenishment
- inventory policy
- quantity discount
- operating costs
- lead time
- cost savings
- inventory control
- replenishment policy
- decision making
- supplier selection
- customer demand
- planning horizon
- optimal solution
- market share
- expected cost
- worst case
- dynamic programming
- data mining
- rfid technology
- service level
- dual sourcing