Exploring Content-based Video Relevance for Video Click-Through Rate Prediction.
Xun WangYali DuLeimin ZhangXirong LiMiao ZhangJianfeng DongPublished in: ACM Multimedia (2019)
Keyphrases
- content based video
- video content
- video database
- click through rate
- sponsored search
- video data
- video clips
- user behavior
- video retrieval
- video streams
- video sequences
- information retrieval
- video frames
- action recognition
- contextual advertising
- keywords
- multimedia
- key frames
- human activities
- activity recognition
- language model
- image retrieval
- search advertising