The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption.

David Gefen Detmar W. Straub

Published in: J. Assoc. Inf. Syst. (2000)

Keyphrases

relative importance
perceived risk
technology adoption
perceived usefulness
information systems
factors affecting
user acceptance
information technology
electronic commerce
structural equation modeling
success factors
e government
positive effects