Banning Foreign Pharmacies from Sponsored Search: The Online Consumer Response.

Matthew Chesnes Weijia (Daisy) Dai Ginger Zhe Jin

Published in: Mark. Sci. (2017)

Keyphrases

sponsored search
online consumer
click prediction
search engine
online advertising
click through rate
social media
sponsored search auctions
web search
user experience
consumer behavior
keywords
user interaction
user behavior