A group-buying mechanism for considering strategic consumer behavior.

Chenxu Ke Bo Yan Ruofan Xu

Published in: Electron. Commer. Res. (2017)

Keyphrases

consumer behavior
group buying
incentive mechanism
online shopping
marketing strategies
case study
electronic commerce
knowledge management
decision making
purchasing behavior
online consumer
real world
multi agent systems
special case
test bed
business models