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Using Contextual Information to Decrease the Cost of Incorrect Predictions in On-line Customer Behavior Modeling.

Michele GorgoglioneCosimo PalmisanoSabrina Lombardi
Published in: ICDM Workshops (2008)
Keyphrases
  • contextual information
  • customer behavior
  • context aware
  • high level
  • spatial context
  • behavior patterns
  • contextual knowledge
  • web search
  • customer service
  • historical data
  • transactional data
  • contextual features