Elucidating the impact of critical determinants on purchase decision in virtual reality products by Analytic Hierarchy Process approach.
Yenchun Jim WuShih-Chih ChenI-Cheng LinPublished in: Virtual Real. (2019)
Keyphrases
- virtual reality
- analytic hierarchy process
- purchase decision
- virtual environment
- computer graphics
- augmented reality
- evaluation method
- evaluation model
- virtual world
- decision makers
- analytical hierarchy process
- interactive virtual
- computer animation
- multi criteria
- virtual reality technology
- virtual museum
- multi sensory
- calculation method
- decision making
- collaborative virtual environments
- three dimensional
- visual data mining
- force feedback
- virtual space
- group decision making
- virtual humans
- pattern recognition
- judgment matrix
- computer vision