Looking for the perfect tweet. The use of data mining techniques to find influencers on twitter.
Eva Lahuerta-OteroRebeca Cordero GutiérrezPublished in: Comput. Hum. Behav. (2016)
Keyphrases
- data mining techniques
- twitter users
- social media
- micro blogging
- topic specific
- data mining
- micro blog
- viral marketing
- historical data
- social networks
- association rules
- user profiles
- data mining methods
- online social networks
- social behavior
- social networking
- influence propagation
- knowledge discovery
- data mining applications
- data mining algorithms
- association rule mining
- web mining
- data mining systems
- information diffusion
- intrusion detection system
- data warehouse
- intrusion detection
- social media sites
- social network analysis
- web usage mining
- named entities
- news articles
- social interaction
- data mining technology
- user generated content
- information overload
- power law
- social influence
- online social
- information propagation