Research on the influencing factors and the differences between the initial trust and continuous trust of online health community users.
Zongrun WangLin LiangXin LiuMinglong LiaoPublished in: Neural Comput. Appl. (2024)
Keyphrases
- social awareness
- virtual communities
- social network sites
- influencing factors
- online communities
- online social
- trust model
- information sharing
- trust evaluation
- social influence
- health information
- trust and reputation systems
- product reviews
- social capital
- trust propagation
- photo sharing
- social networks
- internet users
- privacy concerns
- reputation systems
- reputation mechanisms
- online learning
- social media
- community members
- social communities
- recommender systems
- consumer trust
- statistically significant
- user interaction
- website design
- user interface