An Exploratory Study of Social Factors Influencing Virtual Community Members' Satisfaction with Avatars.
Yong Jin KimJeff BakerJaeki SongPublished in: Commun. Assoc. Inf. Syst. (2007)
Keyphrases
- factors influencing
- community members
- virtual world
- virtual communities
- virtual environment
- virtual reality
- technology acceptance
- factors affecting
- knowledge sharing
- online communities
- share information
- virtual objects
- learning community
- social learning
- nonverbal communication
- virtual characters
- information systems
- service quality
- augmented reality
- grounded theory
- social networks
- customer satisfaction
- user satisfaction
- virtual space
- information sharing
- real world
- internet shopping