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IUI: Intent-Enhanced User Interest Modeling for Click-Through Rate Prediction.

Mao PanTao YuKun ZhouZheng LiDongyue WangZhuoye DingXiwei ZhaoSulong Xu
Published in: CIKM (2023)
Keyphrases
  • user interests
  • user behavior
  • click through rate
  • user profiles
  • user intent
  • user preferences
  • recommender systems
  • context aware
  • web content
  • user model