Purchase Intention of Beauty Products-Take Taobao Live Streaming as an Example.

Yiwen Cui Youxi Zhou Sihan Cheng

Published in: HCI (33) (2024)

Keyphrases

live streaming
purchase intention
online shopping
product quality
online stores
peer to peer
virtual communities
survey data
streaming video
limited bandwidth
process control
artificial intelligence
website
mobile devices
video quality