Exploring customer perceived value in mobile phone services.
Yung-Shen YenPublished in: Int. J. Mob. Commun. (2012)
Keyphrases
- mobile phone
- mobile phone users
- smart phones
- mobile applications
- customer service
- short messages
- mobile technologies
- mobile devices
- mobile learning
- electronic commerce
- mobile users
- service quality
- cellular phone
- service providers
- wireless devices
- context aware
- m learning
- customer satisfaction
- information systems
- user satisfaction
- mobile networks
- mobile environments
- mobile services
- ubiquitous computing
- wifi
- small screen