E-commerce policies and customer privacy: a longitudinal study (2000-2010).
Mayur S. DesaiKiran J. DesaiLonnie D. PhelpsPublished in: Inf. Manag. Comput. Secur. (2012)
Keyphrases
- longitudinal study
- electronic commerce
- privacy policies
- electronic payment
- customer preferences
- personal information
- consumer behavior
- privacy preserving
- customer base
- private information
- business models
- product information
- privacy protection
- optimal policy
- privacy concerns
- business transactions
- online stores
- customer behavior
- student teams
- customer relationship management
- privacy preserving data mining
- security issues
- agent mediated
- holding cost
- privacy issues
- customer loyalty
- statistical databases
- third party
- electronic markets
- churn prediction
- marketing strategies
- e learning
- customer satisfaction
- sensitive data
- learning process
- mobile devices