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Understanding online shopping hate in social commerce context: antecedents and consequences of psychological reactance.
Yasir Jamal
Tahir Islam
Zubair Ali Shahid
Published in:
Kybernetes (2023)
Keyphrases
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online shopping
service quality
customer satisfaction
context sensitive
consumer behavior
context aware
social commerce
web services
database systems
cloud computing
service providers
life cycle
online retailers