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A Study of the Impact of Individual Differences on Online Shopping.

Jianfeng WangLinwu GuMilam W. Aiken
Published in: Int. J. E Bus. Res. (2010)
Keyphrases
  • individual differences
  • online shopping
  • customer satisfaction
  • working memory
  • consumer behavior
  • service quality
  • cognitive style
  • learning outcomes
  • user preferences
  • working memory capacity