Empirical Analysis of Customer Behaviors in Chinese E-Commerce.
Jinlong WangKe GaoGang LiPublished in: J. Networks (2010)
Keyphrases
- empirical analysis
- listed companies
- electronic commerce
- empirical studies
- customer preferences
- theoretical analysis
- customer behavior
- behavior patterns
- customer base
- customer relationship management
- mobile commerce
- consumer behavior
- product information
- customer satisfaction
- customer loyalty
- chinese text
- customer transactions
- online stores
- marketing strategies
- behavior analysis
- human behavior
- business models
- churn prediction
- text summarization
- electronic payment
- long term