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Privacy calculus model for online social networks: a study of Facebook users in a Malaysian university.
Shafiq Ul Rehman
Selvakumar Manickam
Ahmed Al-Charchafchi
Published in:
Educ. Inf. Technol. (2023)
Keyphrases
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online social networks
social media
social networking sites
social networks
network structure
social networking
viral marketing
user interaction
privacy preserving
social interaction
social relationships
online social media
social graphs