The Worst-First Heuristic: How Decision Makers Manage Conjunctive Risk.
Joshua LewisDaniel C. FeilerRon AdnerPublished in: Manag. Sci. (2023)
Keyphrases
- decision makers
- decision making
- risk averse
- expected utility
- decision support system
- decision support
- utility function
- risk assessment
- business users
- decision analysis
- multiple criteria
- group decision making
- risk management
- multi criteria
- decision making under uncertainty
- real option
- decision process
- decision model
- return on investment
- risk factors
- business decisions
- information technology
- multi criteria decision making
- network security
- website
- emergency response
- data mining
- decision aid
- preference model