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Skipping Skippable Ads on YouTube: How, When, Why and Why Not?

Snehasish BanerjeeAnjan Pal
Published in: IMCOM (2021)
Keyphrases
  • social media
  • keywords
  • action recognition
  • targeted advertising
  • user generated
  • online advertising
  • video search
  • display advertising
  • real world
  • case study
  • multiscale
  • sponsored search
  • computational advertising