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Understanding Multi-channel Customer Behavior in Retail.
Mozhdeh Ariannezhad
Sami Jullien
Pim Nauts
Min Fang
Sebastian Schelter
Maarten de Rijke
Published in:
CIKM (2021)
Keyphrases
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multi channel
customer behavior
behavior patterns
historical data
customer service
single channel
customer data
transactional data
anti aliasing
customer segmentation
log files
customer base
prior information
behavior analysis
user behavior
image restoration
user interaction