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Social Media und Microtargeting in Deutschland.
Orestis Papakyriakopoulos
Morteza Shahrezaye
Andree Thieltges
Juan Carlos Medina Serrano
Simon Hegelich
Published in:
Inform. Spektrum (2017)
Keyphrases
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social media
social networks
social media data
social interaction
online social networks
user generated content
big data
social networking
database
decision making
website
clustering algorithm
case study
social media sites
social media platforms