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Gender and Age Differences in Internet Use among Czech Internet Users: Consequences for Online Advertisement Targeting.
Václav Stríteský
Marek Stríteský
Martin John David Quigley
Published in:
Int. J. Online Mark. (2015)
Keyphrases
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internet users
males and females
age groups
website
male and female
statistically significant
online services
social networking sites
individual differences
end users
internet usage
automatically generated
age related
demographic characteristics
interaction effects
user behavior
data collection
email