A Novel Approach for Customer Segmentation Based on Biclustering.
Xiaohui HuHao Lan ZhangXiaosheng WuJianlin ChenYu XiaoYun XueTieChen LiPublished in: WISE Workshops (2013)
Keyphrases
- customer segmentation
- data mining methods
- microarray data
- customer behavior
- clustering analysis
- gene expression data
- data mining
- association rule mining
- microarray
- customer relationship management
- customer data
- microarray data analysis
- data mining techniques
- cluster analysis
- gene expression
- association rules
- data analysis
- decision trees
- web search
- feature selection