Influence maximization in large social networks: Heuristics, models and parameters.

Sumith N.Annappa B.Swapan Bhattacharya

Published in: Future Gener. Comput. Syst. (2018)

Keyphrases

social networks
influence maximization
diffusion models
diffusion model
viral marketing
greedy algorithm
online social networks
information propagation
social network analysis
social networking
influence propagation
information retrieval
social media
network structure
communication networks
social behavior