The Effect of Search Condition and Advertising Type on Visual Attention to Internet Advertising.
Gho KimJang-Han LeePublished in: Cyberpsychology Behav. Soc. Netw. (2011)
Keyphrases
- visual attention
- internet advertising
- visual search
- saliency map
- eye tracking
- eye movements
- online advertising
- visual perception
- mobile advertising
- vision system
- banner ads
- higher level
- focus of attention
- visual attention model
- data mining
- eye tracking data
- hong kong
- biological vision systems
- visual saliency
- visual saliency detection
- video sequences
- salient regions
- image quality
- image classification
- collaborative filtering
- end users
- multiscale
- computer vision