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Using the Anchoring Effect and the Cultural Dimensions Theory to Study Customers' Online Rating Behaviors.
Qian Wang
Michael Chau
Chih-Hung Peng
Eric W. T. Ngai
Published in:
Inf. Syst. Frontiers (2022)
Keyphrases
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researchers and practitioners
factors affecting
cross cultural
social networks
online learning
statistically significant
online communities
dependent variables
university students
grounded theory
online environment