Impact of Website Interface on Customer Experience and Engagement Intention in Online Hotel Booking.
Tran-Thien-Y. LeJa-Shen ChenPublished in: Int. J. Inf. Syst. Serv. Sect. (2022)
Keyphrases
- website
- website design
- usability evaluation
- online stores
- online learning
- content management system
- internet users
- potential customers
- user engagement
- online resources
- user friendly
- marketing strategies
- web users
- business owners
- behavioral intention
- online retailers
- real time
- electronic commerce
- customer behavior
- social capital
- factors influencing
- learning environment
- e learning
- search engine