A Bayesian Based System for Evaluating Customer Satisfaction in an Online Store.
Acheme David IjegwaOlufunke Rebecca VincentOlusegun FolorunsoJapheth Bunakiye RichardPublished in: IntelliSys (2) (2018)
Keyphrases
- customer satisfaction
- online stores
- service quality
- online shopping
- website design
- marketing strategies
- purchase intention
- electronic commerce
- user satisfaction
- customer service
- website
- product design
- structural equation modeling
- customer data
- internet banking
- customer retention
- databases
- recommendation systems
- control system
- bayesian networks
- information quality