RFID Tag Based Library Marketing for Improving Patron Services.
Toshiro MinamiPublished in: PKAW (2006)
Keyphrases
- customer service
- ubiquitous computing
- online marketing
- context aware
- mobile payment
- website
- decision making
- potential customers
- data collection
- financial services
- service oriented
- tourism industry
- customer support
- supply chain
- service providers
- web services
- service discovery
- social media
- end users
- low cost
- supply chain management
- semantically enhanced
- user profiles
- rfid technology
- information services
- customer behavior
- consumer behavior
- digital collections
- marketing strategies
- customer relationship management
- credit card
- mobile services
- service composition