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Online information bombardment! How does eWOM on social media lead to consumer purchase intentions?
Muddasar Ghani Khwaja
Saqib Mahmood
Ahmad Jusoh
Published in:
Int. J. Grid Util. Comput. (2020)
Keyphrases
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social media
online stores
electronic commerce
information sources
end users
online learning
keywords
online shopping
product information
online forums
historical information
comparison shopping