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An efficient customer classification framework to identify target customers by Bayesian networks in automotive industry.

Amir Ebrahimzadeh PileroodMohammad Reza Gholamian
Published in: Int. J. Data Anal. Tech. Strateg. (2016)
Keyphrases
  • bayesian networks
  • automotive industry
  • machine learning
  • customer satisfaction
  • customer behavior
  • data mining
  • electronic commerce